Among several new partnerships that Bilt announced this week is one that aims to make homeownership more rewarding.
About Bilt’s Partnership with Lowe’s:
This week, Bilt revealed that Lowe’s had signed on to become its exclusive home improvement partner. As part of this partnership, Bilt’s eight million members will be able to earn rewards on Lowe’s purchases.
First, Bilt members can now earn 1x Bilt Points on eligible Lowe’s purchases when they link their MyLowe’s Rewards account. To do this, users can find the offer in the Bilt app and enter their MyLowe’s Rewards account email address to link.
Additionally, Bilt customers can now redeem their Bilt Cash and/or Bilt Points toward Lowe’s HomeCare+ membership. An annual HomeCare+ subscription is $99, and Bilt members can use up to that amount in Bilt Cash once per year to cover the cost.
With Lowe’s HomeCare+, members can have up to seven home maintenance services performed twice per year. These services include HVAC Air Filter Replacement, garage door lubrication, Smoke and Carbon Monoxide Detector Battery Replacement, and more. Subscribers can also save 5% on service-related items such as HVAC air filters, light bulbs, etc. Note that this service is available to those within a 40-minute drive of participating Lowe’s store locations.
More on Bilt Neighborhood OS:
The partnership with Lowe’s is part of Bilt’s new Neighborhood OS initiative. This new AI-powered commerce platform is meant to help businesses attract new customers and build loyalty through rewards and personalized experiences. Among the businesses Bilt has announced they’re working with for Neighborhood OS are Adyen, Cents, Cerebras, Clover from Fiserv, Google Cloud, Grubhub, OpenTable, Playlist, Shift4, Verifone, and many more.
What They’re Saying:
Announcing the Bilt partnership, Lowe’s EVP and CMO Jen Wilson stated, “Home improvement is personal, and the best experiences are the ones that make it easier for customers to take care of the place that matters most. By partnering with Bilt, we can meet customers in a community they already know and love and connect them to Lowe’s products, services, and rewards in a way that feels simple and seamless. Together, we’re helping to make it easier and more rewarding to turn a house into a home.”
My Thoughts:
Of the literal dozens of press releases Bilt put out this week, it was this Lowe’s partnership that I found to be the most concrete and interesting. As a homeowner, I do find myself shopping at Lowe’s from time to time (sidenote: it’s also one of the places where we can take our dog along with us), so I’m excited to earn bonus points when doing so. On top of that, while I’ve mostly used my Bilt Cash for Lyft credits so far, I am intrigued by this Lowe’s HomeCare+ membership. While I haven’t quite decided whether or not to try it, I am leaning toward using my Bilt Cash to purchase my first year. So, keep an eye on Fioney for a potential future review.
