Bread Financial Introduces Bread Cashback American Express Bread Financial Introduces Bread Cashback American Express
Bread Cashback Credit Card

Bread Financial Introduces Bread Cashback American Express

The “tech-forward financial services company” Bread Financial is expanding its offerings. In addition to its “buy now, pay later” platform Bread Pay and its high-yield saving product Bread Savings, the company is now rolling out a new rewards credit card. Now, customers can apply for the new The Bread Cashback card, which will operate on the American Express payment network.

The Bread Cashback American Express Card’s pitch is fairly straightforward: 2% back on all purchases with no caps or categories. Earned cashback can then be redeemed via direct deposit or as a statement credit. The card carries no annual fee nor does it charge foreign transaction fees. Plus, with it being an American Express, cardholders will have access to special Amex Offers. Notably, the card is issued by Comenity Capital Bank, which is a subsidiary of Bread.

This week’s announcement of the new credit card comes only a few weeks after Bread Financial rebranded from its former Alliance Data moniker. As the company’s EVP and chief commercial officer Val Greer noted in a statement, “When we rebranded to Bread Financial in March, we made a promise to our customers to focus on delivering the innovative payment, lending, and saving solutions they need at each and every stage of their financial journeys.”

Greer added, “From the just-getting-started college graduate to the credit-savvy bargain hunter, everyone deserves access to financial flexibility that’s free of gimmicks and complexity. The Bread Cashback American Express Card opens up limitless opportunities for consumers, and empowers them to make the purchases they need in the moment or in the future with ease and transparency.”

Of course, the Bread Cashback Amex joins a growing list of 2% flat-rate cards. In recent months, options such as the Wells Fargo Active Cash and the TD Bank Double Up have joined the longtime mainstay Citi Double Cash card in offering an effectively 2% cashback on all purchases. Meanwhile, the PayPal Cashback Mastercard — which already features 2% back on all purchases — recently announced an upgrade that will add a 3% back category, rewarding card members when they make purchases via PayPal.

With so many 2% cashback cards now available, it may be difficult for Bread Financials offering to stand out. That said, the fact that the card is an Amex as opposed to a Visa or Mastercard may just be that differentiator. Ultimately, for those who don’t already have a flat-rate 2% rewards card, the Bread Cashback American Express may be a good option, although those with existing bank relationships may want to see what else is available first.

The "Email" field is empty, you must enter some text to proceed.The text you entered in the "Email" field appears to be invalid, please edit it and try again
Get the Latest News Delivered to Your Inbox

FedEx Announces Winners of 11th Annual 2023 Small Business Grant Contest

Nearly three months after the entry period ended, FedEx has announced the winners of its 11th annual Small Business Grant Content. This year's event saw more than $300,000 in funds going to a variety of small businesses across the nation. Last month, the company revealed 100 finalists, with that list now being narrowed down to just 10 winners. This year's grand prize winners included KindVR, The Cupcake Collection, Up In...
Summer app

Student Loan Benefit FinTech Summer Raises $6 Million

For years, student debt has been one of the most talked about financial topics. What's more, while the debt itself has become a major part of many Americans' lives, discussion of student loans has become political due to efforts to forgive certain loan repayments. However, while we wait for resolution on that front, a FinTech that brings student debt benefit solutions to employers and consumers has raised a new round...
H-E-B and Central Market  credit cards

Imprint Launches Credit Cards from H-E-B and Central Market 

The FinTech Imprint is partnering with the popular Texas-based grocery chain H-E-B for a pair of new rewards credit cards. This week saw the launch of the H-E-B Visa Signature Credit Card as well as the Central Market Visa Signature Credit Card. With these two (nearly identical) options, customers will be able to earn rewards on groceries and beyond. First, both versions of the card earn up to 5% back on select...
Melissa Urban holding a Ness card

Health and Wellness Rewards Card Ness Partners with Whole30

In recent years, several unique rewards cards have come to market. These include offerings from FinTech startups as well as brands looking to do something special for their loyal fans. On that note, a recently-announced rewards credit card offering is now working with a popular brand to introduce new benefits for customers. This week, the Ness Card (which is issued by The Bank of Missouri) unveiled a new partnership with...
Choice Privileges Select Card

Choice Hotels, Wells Fargo Debut Choice Privileges Select Card

With spring well underway and the summer travel season now just around the corner, Choice Hotels and Wells Fargo have unveiled their latest co-branded credit card offering. Today, the two companies announced the Choice Privileges Select Mastercard. Carrying an annual fee of $95, this card will serve as the premium option in the hotel brand's new lineup. Looking at the Choice Privileges Select, it offers a mix of rewards categories....