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Small Business Saturday Sees Record $23.3 Billion in Sales
This past weekend, the holiday shopping season officially kicked off with Black Friday (although several retailers moved up their sales events in some capacity this year). Of course, following the big Friday event, Saturday marked the 12th annual Small Business Saturday, which was founded by American Express to promote small businesses and encourage consumers to Shop Small. It looks as though that message has continued to spread as this year's...
Small Business News
American Express Announces 2021 Small Business Saturday Campaign
With the 12th annual Small Business Saturday just around the corner, American Express has announced details about its 2021 campaign. This year's Small Business Saturday will be observed on November 27th. Ahead of that date, Amex is rolling out a new marketing campaign, Google Shopping collaboration, an online marketplace for Black-owned businesses, and more. First, American Express has launched a nationwide marketing campaign. This includes once again offering free downloadable...
Small Business News
Small Business Saturday Sales Reach Record $19.8 Billion
On November 28th, Small Business Saturday was celebrated once again. This year's event was the 11th to occur as the Amex-founded retail holiday celebrated its 10th anniversary. Now, new figures suggest that the 2020 installment of Small Business Saturday was a success, with total sales nearing $20 billion. According to the American Express 2020 Small Business Saturday Consumer Insights Survey, this year's event brought a total of $19.8 billion in...
Small Business Tips
Small Business Saturday 2020: Tips For Celebrating the Pandemic-Era Event
With November already well underway, Small Business Saturday is now just around the corner. Of course, the 2020 edition — which will be celebrated on November 28th — will be unlike any other in the shopping holiday’s now decade-long history. Nevertheless, there are still plenty of ways for small businesses to take advantage of this nationwide promotion, increasing their sales and wooing new customers in the process. Whether you’re operating...
Small Business News
2019 Small Business Saturday Spending Reaches New Record
After weeks of anticipation, this past weekend, the big day finally arrived: Small Business Saturday. What's more, early numbers suggest this year's event was a hit. According to the 2019 Small Business Saturday Consumer Insights Survey — released by American Express and the National Federation of Independent Business — Americans spent $19.6 billion at independent retailers on Saturday, November 30th. This marks a new record for Small Business Saturday, which celebrated its...
Small Business News
Amex Launches Digital B2B Payments Platform Business Link
For consumers, these days, there's no shortage of peer-to-peer apps they can use to move money, with some popular examples including Cash App, Venmo, and Zelle. As for businesses, the list of options for sending money to vendors may be more limited. Now, a well-known credit card company and small business supporter is introducing a new platform for this purpose. This week, American Express announced the launch of Amex Business...
Small Business News
